Dave's Killer Bread is an organic bread brand known for its wholesome, nutrient-packed loaves made with high-quality, non-GMO ingredients. Founded in 2005 by Dave Dahl, the company has a strong commitment to second-chance employment, hiring people with criminal backgrounds to help them build better futures. Dave's Killer Bread is celebrated for its bold flavors, hearty textures, and dedication to both quality and social impact.

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On the Dave's Killer Bread account, I contributed to media and influencer relations by developing targeted media lists, creating influencer mailers, and crafting compelling pitches. I managed coverage tracking and produced weekly client-facing coverage notes to keep the team informed. Additionally, I conducted trend research and created presentations to identify opportunities and align our strategies with current market trends.